What Web Designs for Your eCommerce Site Might Work?

People even buy a handkerchief online.

And that is good. The Internet can get you things which you may not otherwise find. Plus, you can now compare products, get into more details, make conscious payments and do many more.

But the thing is, you feel great when you are a customer of these sites. It might change when you make a website for eCommerce yourself.

Making a site in that order is going to give you a good time when your customers are making their moves the way you want them to. Who wouldn’t be happy to see the sales going high on the site? If that happens, then you may appreciate your website design ideas for that.

A good web design strategy can make or break your eCommerce business. Don’t take it as a punchline, though. It is right in every sense of the word. If you make a good design, you can do good business.

Do you want to know how to make such a design? Then, we can tell you in the rest of this post.

• eCommerce Web Design Ideas to Make Visitors Your Customers

Before investing in the department of design (you might have booked an amount from your business savings or have taken out one of the quick loans online in the UK), take a seat and think about a simple thing: Who are you targeting?

The group of people you are targeting are called your target audience. And they are a community. Adhered to this community are cultural influences and choices, and preferences.

So, before making your web design, do make a good research on your audience and learn what they want to buy. It will give you clarity.

With that being said, you can make your website design more responsive with these ideas:

1. Give the Website a ‘KISS’

No one’s asking you to kiss a website physically. ‘KISS’ means Keep-It-Simple and Silly.

From those unwanted pop-ups to those banner ads, you do not need to make your website studded with them. The reason for that is their absence will make it simpler and clean in its appearance. Both the desktop and mobile designs will help customers find the site more valuable and smooth in its use.

After all, this is what you want when you visit a website. Why don’t you do the same for your eCommerce site?

2. Put Yourself in Your Customers’ Shoes before Designing

Your customers can search for a product because of a real-life need. The real thing is these needs are different. There is a story behind every purchase. You may not know the story. But you can try to understand them and predict them by communicating with your customers and researching them.

It is better to go through a range of design aspects and test their beta versions before creating the real one. Think that you are the customer and what you might want to see on a website. It will help you get in touch with eCommerce web design ideas more fruitfully.

3. Think Branding and Think about It Deeply

Branding is something that we often think of as a factor relying on the business. But it relies more on you than your company.

A company is basically a tag for the passion you have seen behind it. If your customers have a story behind every purchase, then chances are they will also look for a story from you. Why don’t you tell them your story with a smooth design aspect? Use the header content and About Us page to get ‘up close and personal’ about your brand and tell your audience the reason you emerged and how you may help them.

The good idea is to relate your storytelling to the needs of the customers. It creates a more effective and meaningful business relationship between you and your customers.

4. Use the Goodness of Colours

There are reasons we need colours. They make a big difference in website design.

Your website is like a book of your content. Sometimes, you may take it this way: A Picture Book. If you have noticed the picture and colour book for kids, then you will realise the idea.

These books look interesting because of two things. One, you use multiple colours to make the page look attractive. It is because colours attract. Two, based on those colours, you might make a story of your brand.

Colours have a psychological influence on people. Based on statistics and online surveys, it has been found that many websites use blue. It is because the light blue hue cultivates trust in the minds of people. A similar effect is achieved with other lighter shades, such as pink.

Make the Login and Logout a Hassle-Free Process

People don’t even want to wait for 4 seconds or more when a website delays loading. It is because people like things in a simple and untangled way. The moment they see a  login or a logout process to mandate quite a lot of different information, they will avoid your website because that is truly a lengthy process to know about a Smartphone’s price, which is readily available on other websites with comparatively linear requirements to log in.

Instead, keep the information simple and straightforward. Just like the paperless application form of our high acceptance payday loans, keep your eCommerce site’s login and logout page as plain as possible.

To Conclude: Use High-Quality Images

High-quality images do two crucial things for an eCommerce website.

One, they just simply make your website and the product look good. A good-looking product is appealing all the time. Your customers will love this experience.

Two, customers looking for a product will always search for that detail. A high-quality product image or photograph can help the customer zoom in and view those details to make a more informed and faster purchase decision.

Which one of these strategies do you like? Which one would you prefer?

Let us know in the comment box below. We will surely try to help you out.